My journey from shop worker to full-time business owner & digital nomad

My journey from shop worker to full-time business owner & digital nomad

Having an online business is a wild, beautiful ride!

In 2012, I quit my 9-5 job as a shop worker and started an online graphic design business. I had no financial help, no degree and no marketing or business experience to help me - just my own determination to make it work.

Now, I’ve built an online business that has allowed me to work 20 hours a week and travel the world.

I’ve gone from:

  • Being stuck in a hometown I used to hate.

  • Getting £6 (ish) per hour for my work.

  • Having a boss I didn’t like and was scared of.

  • Only being able to travel for four weeks per year.

To…

  • Having the ability to live anywhere I want!

  • Working 20 hours a week and earning 18x what I made at my day job

  • Being my own boss *whoop whoop*

  • Traveling the globe and spending months in New York, Nicaragua and Asia (as well as taking smaller trips to places like Bali, France, Italy, Austria and more!)

If I can build the business and freedom-filled lifestyle of my dreams, so can you.

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"Charge What You’re Worth” is BAD advice

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"Charge What You’re Worth” is BAD advice

“Charge what you’re worth” is meant to empower solopreneurs, but it often causes them to undercharge or overcharge. Stick with this video if you want to learn the key to charging the RIGHT AMOUNT.

This saying is thrown around the internet a lot but I couldn’t disagree more. Here are three reasons why:

01.

Your ideal client doesn't really care what YOU are worth. They care about the transformation your service provides, and what THAT is worth.

So if you get a lot of clients saying you're too expensive, take a look at your marketing message: are you speaking about the service itself, the deliverables, your years of experience, where you studied etc?

OR are you focusing on talking about the transformation your service creates for your client?⁠

Will your service help them get more sales?

More subscribers?

Those are examples of external transformations.

Internal: How does your client feel now compared to how theyll feel after your service? For example, they may fee

How will your service get them from where they are to where they want to be?

The more you can emphasize just how your client’s lives or businesses or whatever will transform after they work with you, the higher they will value your service. Because they’re not really buying a service from you. They’re investing in a transformation.

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The Simplest & Fastest Way to Attract More Clients? Pick a niche!

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The Simplest & Fastest Way to Attract More Clients? Pick a niche!

Looking for a simple way to attract more clients or sales? I’m going to show you how narrowing my niche helped me make over $278,000 & counting.

I help a lot of solopreneurs who are struggling to reach consistent 5k months and book clients consistently. And they all have one thing in common:

No niche!

Sound familiar? Maybe you’re a life coach who helps boutiques, freelance designers, dog walkers, accountants AND law firms.

Or maybe you’re a freelance artist who sells website design, photography, coaching AND copywriting.

Mistake:

When you try and speak to EVERYBODY, you speak to NOBODY.

You make NOBODY land on your website & think “this girl GETS ME, it’s like she’s in my head!!”

And that’s the kind of connection you need to make with your ideal clients & customers if you’re going to convince them to pay you hundreds or thousands of their hard-earned cash.

How Mel Quit Her Day Job To Freelance In Bali

How Mel Quit Her Day Job To Freelance In Bali

Today I have a case study for you that I think you’re going to totally love. My special guest is Mel Judson, who recently quit her day job, went full-time freelance, packed one suitcase and moved to Bali.

Mel is a student in my course, Organise & Automate and she’s used that course to help her set up a premium client experience, so that she could charge premium prices and take her business full-time.

Yes, she has made her dream a total reality! I’m honoured that I’ve been able to help her with my course and I’m now even more honoured to share this chat I had with her, where she shares her tips on how you can quit your job, start your design business, and start living the life that you crave.

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Pricing Strategy For Freelance Designers

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Pricing Strategy For Freelance Designers

Let me ask you - do you have doubts about your prices?

Maybe you think you’re charging too little or too much.

Maybe you want to raise your prices but you’re worried that no clients will want to pay you that much money?

I understand, I’ve been there. I went from charging $50 for a blog to design to no less than $4000 - I know allll about the evolution of pricing and how scary it can be.

I want to help you figure out EXACTLY what you should be charging your design clients, and I want to help you feel confident about your prices.

That's why I'm bringing you this free 1-hour pricing workshop!

Watch the video or read on to learn how to strategically price your design services.

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