In this episode, I spill the beans on how I breathed life back into my stagnant Instagram account, reaching 257k accounts in just 90 days.
I'll walk you through whether it’s best to start a new instagram account or revive your old one, why your Instagram is so dead, share eight actionable strategies that grew my reach and engagement, and emphasize why creating Conversion Content trumps the quest for viral content.
If you want to learn how to turn Instagram traffic into consistent clients and build a $5-10K/month online business working 3 days a week, download my FREE guidebook here >>
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Reviving a Dead Instagram Account: How I Reached 257k in 90 Days
Hey there, welcome back to another episode of navigating the wild world of Instagram! Today, I'm spilling the beans on how I managed to revive my once-dead Instagram account and skyrocketed to 257k followers, most of them brand new, in just 90 days.
But before we dive into the nitty-gritty details, don't forget to check out the link in the description for my free guide on turning followers into consistent clients and achieving 5-10k months with just 3-day work weeks. Now, let's get started!
To Revive or Not to Revive: The Decision-Making Process
If you're dealing with a dormant Instagram account, the first question that probably crossed your mind is whether to revive it or start anew. I decided against starting over because I firmly believe that without a solid strategy, a new account won't fare any better than the old one. Unless you've bought followers or shifted your niche, you can still breathe life back into your existing account.
Since becoming consistent again in August 2023, I've not only revived my account but also gained over a thousand email opt-ins directly from Instagram. And let me tell you, countless clients and course sales have followed suit.
Understanding the Numbers: Don't Beat Yourself Up!
Before we dive into the resurrection process, let's address a common misconception. It's entirely normal for your account to reach only 8-10% of your following. So, if you're hitting that mark, cut yourself some slack. The social media landscape has changed, and this is the average reach today.
The Revival Blueprint: How I Did It
Consistency is Key: Posting 5-7 times a week became my mantra. Forget about the days when posting twice a week could cut it. Quality over quantity is making a comeback, so aim for the sweet spot—around 4 times a week if possible.
Reel in the Views: Create a folder on your phone named "Blank Reels" to capture snippets of everyday activities. This ensures you always have engaging content ready for your Instagram Reels.
Strategic Content Batching: Say goodbye to posting whatever comes to mind each day. Batching content weekly or monthly allows for a more strategic approach to content creation.
Harness Your Energy: Create content during the higher energy phases of your menstrual cycle, or simply align content creation with your peak energy times. Working with your energy, not against it, is a game-changer.
Forget About Going Viral: Focus on converting views and followers into sales, clients, and email list subscribers. Going viral is a by-product, not the main goal. This mindset shift is not only kinder to your mental health but also to your bank account.
Unlock the Full Potential: What's Next?
Now, this is the perfect time to mention that I'm turning my mastermind program, The Simple Business Builder, into a self-study course. Join the waitlist below for exclusive bonuses and learn how to use content to consistently book clients and build a 5-10k/month business working just 3 days a week.
Content is King, Strategy is Queen: Tips for Sustained Success
Content Idea Bank and Calendar: Wave goodbye to the struggle of deciding what to post. I always stay ahead with a content idea bank and a well-organized content calendar.
Connect on a Personal Level: Create content that evokes the "this is ME!!" feeling. When your audience feels understood, you become the go-to person for them.
Market Research Matters: Regularly check your Insights, conduct market research, and stay in tune with your audience's wants and needs. This invaluable information shapes your content and keeps your strategy on point.
There you have it – the blueprint for reviving a dead Instagram account and reaching 257k accounts in just 90 days. Don't forget to check out the links below for more resources and exclusive content. Until next time, happy Instagramming!
About Nesha
Hey there! I’m Nesha, 11-year traveling entrepreneur and host of The Simple Business Show. I teach women how to build a $5-10K/month online service business working just 3 days a week, so they can have the financial and time freedom to live the life they dream of.
Looking for more ways I can help you? Here they are:
1:1 Coaching: Work with me on an intimate level to take your business from where it is to where you want it to go.
Group Coaching Program: The Simple Business Builder: Learn to build a $5-10K/month online business working 3 days a week.
Organize & Automate - Join 1200+ students and learn how to organize your entire online service-based business in just two weeks (on the side of your regular routine!) so you can stop stressing and fall back in love with your business.
Simple Sales School - Learn how to get a consistent flow of clients so you can build the income & financial freedom you desire.
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